The Patient Journey: What Happens Before Someone Books an Appointment

BSAM Marketing

Published on: 08/09/2026

Before a patient books an appointment, they search Google, check reviews, and compare providers. Discover the patient journey stages and how healthcare practices can turn more searches into booked appointments.

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5 Healthcare Marketing Mistakes Costing You New Patients

BSAM Marketing

Published on: 18/08/2026

Discover 5 common healthcare marketing mistakes that could be costing your practice new patients, from an outdated Google Business Profile to inconsistent social media and missed online reviews.

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